13 Instagram Tips to Grow Your Blog This Year

Updated on January 9, 2019
No 9 to 5 Girl profile image

Hi, I am a Graphic Designer, Business Owner, and Social Media expert. I hope that my experience will be a benefit to you.

1. Setting up or Resetting Your Instagram Bio

Include what you do within your Bio Name. For example, Suzette Alexander | Social Media Expert. That way you show up in the search results for Social Media (or whatever your niche is) when someone is searching on Instagram.

2. Know Who You Are and What Your Business Stands for

You need to have a specific target audience in mind to be successful. This means you need to be specific in what you are posting to your audience.

3. Include Keywords in your Bio

Using the example above. I would use the words Social Media, Master Facebook, Instagram Success in my bio. This shows Instagram which niche specific audiences to show your content to.

4. Know What Is Working for You

You want to identify your most successful posts. You can identify posts which have outperformed others by clicking the bar menu in the top right corner. Click the insights option to gain access to post analytics.

You can also click the word insights under a specific post. It will tell you how many views the post had. It will also tell you how many people clicked on your profile from that post. Once you have identified what types of images resonate with your followers. You can continue to post those types of images.

5. Plan out Your Content

Instagram is a very visual medium. Your posts should follow a pattern. You should be able to see a consistent color scheme and content scheme when viewing someone’s feed. Take a look at the feeds of similar businesses in your niche to get ideas.

6. Plan out Your Captions

Captions are the text you Include below an image which you post on your Instagram Feed. Create engaging captions by asking questions, using Emojis and using captions that relate to popular feeds. Holiday, election and hot topic feeds.

7. Mix up Your Posts

  • Ask Questions: Asking questions are a great way to increase engagement on your posts. Questions that ask your followers opinion on topics do well. People love to give their opinions on popular topics.

  • Motivational Quotes: Quotes increase your relationship with your audience. For example, #mondaymotivation quotes do well. But you can post a great motivation quote any day of the week.

  • Go Live: Go live on Instagram. Live Video is the most popular content on Social Media right now. Let your audience know when you are going live. Make a plan for what you are going to say. Ask your followers what they want to hear from you. Ask them to direct message you with their questions.

  • Short Video’s: Do some short advertisement videos. A picture with some sort of movement, words popping up, a video with a few slides on it, or a short clip of you talking. Keep varying your content to make it interesting. Here are the time limits for your Instagram videos:
  • Live Video: 1 hour
  • Video Post to Your Instagram Profile: 1 min
  • Video Post to Your Instagram Story: 15 seconds

8. Have a Hashtag Strategy

You can use up to 30 Hashtags in every post. One of the best tips to grow your Instagram is to use specific and niche related hashtags. You want the right people to find you. You need to search for hashtags in your niche. You need to use the hashtags that are the closest in numbers to your followers.

For example, let’s say I have 200 followers in my new business. If I search a hashtag and it has 8 million posts. I will never be seen in that category. If I search for a hashtag with 1,200 posts, I can rank with that hashtag. One technique that is sometimes successful is hashtag stacking. Do ten tags you know you can rank for. Then the next ten is a little out of your range but not too much. Then for the next 10, do tags with over 100,000 – 1,000,000 posts.

9. Be Consistent

One of the best tips to grow your Instagram is to be consistently on Instagram. You should follow a consistent schedule of posting at least once a day. Consider using a program to schedule your posts It will give you more time to engage with your followers. Plan what and when you want to post on Instagram. See which time of day your posts are getting the most interaction. When you schedule ahead, you have the timing of your posts down every day. It will save you a lot of time and help you stick to a strategy.

10. Be Relevant

Post about relevant events that are currently happening such as Holidays, News Stories, Seasonal Events, Shows, and Concerts. Your page won’t feel stale if you are consistently including topics which are popular and recent.

11. Be Relational

Building a strong relationship is the most important factor you need to focus on to succeed on Instagram. People follow people who they feel like they know. You don’t want to reveal too much about your personal life. But you do want to be personal and relational. Always reply to Comments.

12. Be Responsive

You need to respond to comments with a “thank you” or reply to your follower's questions. Sometimes you will want to start a dialogue by asking a question about their comment. It is essential to build relationships with your followers.

13. Make the Most of the Stories Feature

Increase interest in your stories by using these:

  • Polls + Questions: Include Polls + Questions to increase the engagement between you and your followers.
  • Hashtags# and Mentions@ in your Stories: Instagram Stories gives you the chance to use one Hashtag and one Mention in your Story.
  • Geo-Tag your Location: People love to search for local stories. They look for ideas on where to go on date night or cool places to take out of town visitors. Geotagging is a great feature for when followers are planning a trip. It gives them ideas on what they might want to do when visiting your city.
  • Gifs are life: Gifs are little, moving images. You can use them to add interest to your image posts.

Questions & Answers

    © 2019 Suzette Alexander

    Comments

      0 of 8192 characters used
      Post Comment

      No comments yet.

      working

      This website uses cookies

      As a user in the EEA, your approval is needed on a few things. To provide a better website experience, turbofuture.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

      For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://turbofuture.com/privacy-policy#gdpr

      Show Details
      Necessary
      HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
      LoginThis is necessary to sign in to the HubPages Service.
      Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
      AkismetThis is used to detect comment spam. (Privacy Policy)
      HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
      HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
      Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
      CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
      Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
      Features
      Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
      Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
      Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
      Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
      Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
      VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
      PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
      Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
      MavenThis supports the Maven widget and search functionality. (Privacy Policy)
      Marketing
      Google AdSenseThis is an ad network. (Privacy Policy)
      Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
      Index ExchangeThis is an ad network. (Privacy Policy)
      SovrnThis is an ad network. (Privacy Policy)
      Facebook AdsThis is an ad network. (Privacy Policy)
      Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
      AppNexusThis is an ad network. (Privacy Policy)
      OpenxThis is an ad network. (Privacy Policy)
      Rubicon ProjectThis is an ad network. (Privacy Policy)
      TripleLiftThis is an ad network. (Privacy Policy)
      Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
      Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
      Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
      Statistics
      Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
      ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
      Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)