13 Reasons Why Jake Paul Is Famous on YouTube

Updated on August 14, 2017
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Krzysztof is a 5+ year YouTube researcher who spends hours researching, analyzing, and uncovering YouTube trends, challenges, and media.


Jake Paul is one of the hottest and most popular young stars of the 2010s, and he has taken YouTube by storm.

But who is he and why is he so famous?

This formal Disney and Vine superstar has become an internet phenomenon that generation Z can't escape from.

His stardom may be an enigma but here are 13 reasons why Jake Paul is popular on YouTube.

13. Vine Celebrity


Jake Paul's Vines

Jake Paul's internet career started on the once popular and now defunct Vine.

The app was like a miniature version of YouTube, except all the videos were 6-seconds long and mostly comedic in nature.

Paul's vines frequently gathered millions of loops (plays) and once the app shut down, he had accumulated two billion total loops with over 5 million followers.

In less than two years he became one of the most influential Viners, which led to several product deals and even landed him a role on the Disney Channel show "Bizaardvark".

12. Disney's Bizaardvark

First Law of Dirk

Bizaardvark is Disney's version of YouTube where two kids post funny clips/songs on the internet.

Jake Paul played the role of Dirk Mann who frequently performed pranks and dares on the show as one of the supporting characters.

Before signing on with Disney, Paul was already one of the most popular budding stars among teens today, but this career move provided him with mainstream appeal and furthered his brand.

It also allowed Jake to form his own creative agency titled Team 10 whom he frequently collaborated with.

His partnership with Team 10 eventually led to a 2017 rap music video called "It's Everyday Bro", which became a massive hit on iTunes and YouTube.

11. Everyday Bro

It's Everyday Bro Song

"Everyday Bro" launched Jake Paul's fame and YouTube channel into the stratosphere as it quickly went viral (100+ million views).

The song starred his Team 10 crew and was a rap song about living the rich life and being an internet star.

It also become one of the top 10 most disliked videos on YouTube with critics slamming the lyrics, his attitude in the video, and disrespect towards serious rap/hip-hop artists.

In fact Jake Paul publicly insulted rapper Kendrick Lamar on Twitter about how his song would topple Lamar's on iTunes (it did briefly).

However the song's rise to the top of the iTunes charts was due to mass spamming by Paul on social media to his hoard of young, impressionable fans.

Whether or not the video was meant to be serious is unknown, but many have compared it to Rebecca Black's "Friday" (released in 2011) and Justin Bieber's "Baby".

10. He's Logan Paul's Brother

Jake Paul and Logan Paul

Jake Paul's fame could partially be attributed to his older brother Logan, who also had a massive Vine following that turned into a YouTube career.

He's sometimes featured in Jake's videos and vice versa though Logan's channel focuses more on vlogging, short films, and occasional challenges.

Logan also had several acting stints on Law & Order, ABC Family, and in the YouTube Red movie "The Thinning" as the main lead.

The Paul brothers have an equal level of success, but the thing that really binds them the most and has arguably driven their fame is their fans.

9. Fan Girls


The Jake Paulers

The Paul Brothers are generally kid friendly, and Jake's role on Disney certainly helped.

In fact the majority of their fans are young girls or "fan girls" that are incredibly passionate about them and have greatly contributed towards their growth on YouTube.

Since YouTube itself is geared towards teens, it's not surprising that girls subscribed to the brothers' channels.

Having such a young and impressionable audience has led to a lot of disdain from others particularly because Jake Paul lacks transparency.

For many this has made Paul difficult to root for and has raised concerns about his portrayal as a role model for kids and teens.

8. Bad Boy


Jake Paul's Law & Order

Some people view Jake as a bad boy because of his attitude and lack of responsibility.

There are even individuals who have stigmatized Generation Z because of rich, vain, and arrogant internet celebrities like Paul. However this hasn't stopped him from growing on social media and YouTube.

His bad boy persona is bringing in even more fans than before because it adds to that cool factor teens strive for. Unfortunately his antics at the Team 10 house and online have not gone unpunished.

Due to his inappropriate behavior, he was released from his Disney contract in July 2017 during the second season filming of Bizaardvark.

7. Jake Paul's Social Blade


Jake Paul's Instagram

You can't be an internet star without having a huge social media presence, and Jake Paul certainly has that in spades.

He has millions of followers on such platforms like Twitter, Instagram, and YouTube that he frequently visits. Jake posts daily and regularly interacts with his fans.

He also has a tendency to spam his followers with products and merchandise with the help of his squad. His Team 10 crew also frequents social media and advertise Jake's 'merch' to his loving fans.

His social media fame has certainly attributed to his YouTube success, but he wouldn't be where he is without a few other factors.

6. His Looks


White Boy Rapper from Ohio

His surfer, California look attracts a lot of fan girls who consider him to be good-looking.

It also doesn't hurt to be, as he puts it, "A White Boy from Ohio".

As far as his body type goes, he has an average build and isn't intimidating by any means, which makes him more likable to his young fans.

But many don't consider Jake Paul to have model looks and instead target his personality.

5. He's Young


How Old Is Jake Paul?

Jake Paul is 20 years old but his mentality skews a lot younger in videos/public.

His youthful mental state makes him an attractive internet celebrity for a lot of kids because they can relate to him, and his YouTube content usually involves pranks and challenges that kids are entertained by.

He may be an adult but he doesn't act like it, and on YouTube, that helps bring in plenty of teen viewers.

In fact the majority of most subscribed channels and creators on YouTube are millennials in their late teens and 20's, so he fits right in.

4. Jake Paul Merch


Jack Paul and Team 10

Jake is not a solo contributor to his channel; he has his Team 10 group appear in videos.

Team 10 is not just a creative and marketing agency aimed at teens, they are also Jake's friends.

As stated before, you'll generally see his friends performing pranks and challenges in his YouTube videos. They even rented a house in Los Angeles that's referred to as the Team 10 house.

Unfortunately for Paul, his stay at the house has led to controversy and a lot of unwanted public attention.

3. He's Controversial

Jake Paul's Neighbors

Paul's Team 10 house was featured on a KTLA 5 news report due to public complaints about loud noises, late night partying, fire hazards, and swarms of fans outside neighboring houses.

The problems got so out of hand that his neighbors threatened to file a class action lawsuit to get him evicted from the house.

Yet Paul's most damaging act was that he made his address public, which led to crowds forming outside the neighborhood.

There were other controversies too including an alleged doxxing (unauthorized release of information) of rapper Post Malone when Jake filmed a video of his meetup without Malone's knowledge.

While none of his acts have been criminal in nature, his persona took a more polarizing turn especially when compared to Logan Paul.

It also made him more successful and well-known in return.

2. The Vine Invasion


Famous Viners

Jake was part of the so-called Viner invasion of 2017 where popular Vine stars transferred to YouTube after the app got shut-down.

Famous Viners like the Paul Brothers, Lance Stewart, Liza Koshy, Lele Pons, and David Dobrik were successfully able to transition from Vine to YouTube with some pros and a lot of cons.

A few stars like Liza and David were viewed as being positive for the YouTube community while many fell flat.

The change in style and long-form video was too much for a lot of Viners, but that didn't stop Jake Paul from raking it in.

He's now much more popular than he was on Vine, and his net worth has skyrocketed due to an incredible advertisement push.

1. Jake Paul's YouTube Stats

Jake Paul's Subscriber Count

It's no secret that a lot of youtubers don't like Jake Paul and yet they've only made him more popular by talking about him.

Even though the majority of videos about Jake are negative, they still help drive people to his channel. If other creators really wanted to stop his growth, then they should've stopped talking about him.

But there's a lot of irony in that debate due to Jake's meteoric rise in popularity and 10+ million subscriber count.

Because nowadays whenever a youtuber mentions him in their video/s or use him as a thumbnail, their view/subscriber count soars.

Ultimately it doesn't matter if the youtuber or their audience is being negative because they both profit in the end.

So whether you love or hate Jake, his notoriety is no fluke and these are the 13 reasons why Jake Paul is popular on YouTube.

Your Turn!

Do you like Jake Paul?

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    • profile image

      Madeleine Mahan 2 weeks ago

      I agree. This kid has no talent. hahaha! But for real now I understand all of this "Youtube drama" over Jake Paul.

      Thank you for helping me got on trend, hahaha, that sounded like I'm a 40 year old mom trying to get on with her 12 kids!!

      But, Thank you!!!!!

      Me before: (^-^) Me after:\_(^O^)_/ TYSM!!!!

    • Chriswillman90 profile image

      Krzysztof Willman 4 months ago from Parlin, New Jersey

      Thank you for reading, I appreciate your response and am glad.

    • FlourishAnyway profile image

      FlourishAnyway 4 months ago from USA

      I admit I never heard of him but that means you taught me something.

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