The Truth Behind Social Media "Likes"

Updated on December 17, 2018
Ashley Marie Rile profile image

With a desire to help and inspire people around the world—Ashley currently blogs about life, psychology, purpose, spirituality, and more!

What is one of the first thing's that you do when you wake up in the morning or before you go to bed at night? Are you one to go straight to your cell phone or laptop to check for any updates on notifications?

Let's be honest; this is something that we are all guilty of, including myself. This is 2018, after all.

Regardless of what social media platform that you use whether it be Facebook, Instagram, Snapchat, or Twitter, your first initial checkpoint is the "notifications" tab. "How many likes did my post get last night?", "Did they ever reply to my comment?", "Did my friend message me back?". Social media is extremely addictive, and there is a reason behind all of it.

So, what exactly is the reason?

Social Media and Dopamine

Have you ever had that slight feeling of adrenaline everytime that you get a "like" on your post? The more attention that it gets, the dopamine rush intensifies. For many years, Scientists believed that the dopamine chemical was responsible for pleasure in the brain, but rather than creating it, we seek it.

Technology affects the brain the same way that drugs do. Everytime that we post, share, comment, or "like" something on social media, we are essentially creating false expectations. We as humans want the sense of belonging and social media gives us just that.

Have you ever posted something on Facebook, and found yourself deleting it because you didn't get the amount of "likes" that you expected? Maybe your number of "followers" went down on Instagram so you followed a bunch of users, or invested in a bot that would automatically do it for you.

The problem is, we seek more, more, more, and the internet gives us that sense of instant gratification at the click of a button.

Now, don't get me wrong, technology has its advantages; however, many people take those advantages for granted.

How Does Social Media Negativity Influence Society?

Have you ever gone to check your phone and noticed that there were no notifications there? How does it make you feel? "Eh, whatever" right? However, the moment that your phone vibrates, you get a rush of excitement and almost instantly feel the need to check. This is because both technology and social media give users a temporary sense of 'fulfillment' that disappears shortly after we receive the rush.

The truth is, when we get rewarded, it causes us to desire more which traps us in this loop. This loop is what has caused millions of people to be addicted to social media.

Your Favorite Social Media App?

See results

Whether people realize it or not the internet is slowly killing people's perspectives, desires, motivations, and goal-directed behaviors. It gives us the 'grass is greener' mentality, and are in constant competition with everyone else. Nowadays, people feel content with living a "normal" life. This allows people to give up on themselves easily. People on social media tend to promote how "great" their life is, or how "perfect" their relationship is, but the truth is, they don't show the behind-the-scenes as to what really goes on.

No matter what area in your life it is, becoming successful takes time. It takes hard work, dedication, sacrifice and that's what most people don't understand—especially the younger generation. For a lot of people, they see what it takes to become successful and find that it's too "difficult" for them, so they feel the need to quit if results don't happen as quickly as they want them to.

The problem is, people don't have the patience anymore. They see other's succeeding, get frustrated with themselves, and give up. Nowadays, there are only a few people in life that strive to achieve their goals and are succeeding. Those are the people that aren't brainwashed by social media or 'instant gratification.'

The Solution?

There are age restrictions for many things in life such as drinking, gambling, smoking, but not for technology. The only people that can set restrictions for technology are parents. Unfortunately, parent's are allowing young children to access it and it's only going to get worse if people don't put a stop to it.

When I worked as a Preschool Teacher last year, there were children that were two years of age that would throw tantrums if they couldn't have access to technology. That should say enough.

People avoid the fact that the choice is there. Not everything in life is a 'click away.' The satisfaction and the rewards of patience, and hard work, in reality, are far greater than any from a computer or phone screen.

People have to come together and understand that life is about the journey, not by the outcome. After all, what fun is a journey that is shaped by a virtual reality?

© 2018 Ashley Marie Riley


    0 of 8192 characters used
    Post Comment
    • manunulat profile image

      Jason Behm 

      19 months ago from Cebu, Philippines

      Informative and thoughtful article. I agree that there should be a restriction of using among kids. It could be the time duration or something. And for us adult, we should also have the self-control. Thanks for this helpful article. :)


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
    ClickscoThis is a data management platform studying reader behavior (Privacy Policy)